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Received an ADA Demand Letter? Here Is What to Do First
An ADA demand letter about your website is a serious legal document, but it is not a lawsuit — and how you respond in the first 30 days will significantly shape your outcome. These letters, typically from plaintiff law firms alleging WCAG accessibility violations, arrive with urgent language and short response windows by design. Before you panic, ignore it, or rush to call your general business attorney, understand what you are actually dealing with.
What an ADA Demand Letter Contains
- Identification of the plaintiff and their claimed disability
- Description of the specific accessibility barriers they allegedly encountered
- Citation to ADA Title III and applicable court decisions
- A demand for monetary settlement, site remediation, or both
- A response deadline, typically 14 to 30 days
- Threat to file a federal complaint if demands are not met
Typical Timeline After Receiving a Demand Letter
Days 1–5: Engage an ADA Compliance Attorney
Retain an attorney with specific ADA Title III experience within the first five days. General business counsel without ADA website experience may give advice that inadvertently weakens your position.
When to Settle vs. When to Fight
- Settle when: barriers genuinely exist and remediation plus settlement is less than full litigation
- Settle when: plaintiff's firm has a consistent litigation record in your jurisdiction
- Fight when: standing arguments are strong (no physical location nexus in circuits requiring it)
- Fight when: barriers alleged do not actually exist on your site
- Fight when: plaintiff has filed 50+ similar cases and courts in your circuit scrutinize serial filers
How BuildWithAccess Supports Businesses Facing Demand Letters
BuildWithAccess offers expedited audit service for demand letter timelines — a full WCAG 2.1 AA audit report within 5 to 7 business days, with a prioritized remediation plan and detailed compliance documentation. Your ADA attorney can use our technical findings as the foundation for negotiating from a position of strength.
Founder & Lead Accessibility Consultant
IAAP CPACC and DHS Section 508 Trusted Tester certified. 15+ years in digital product development, including former accessibility program lead at two Fortune 500 financial services firms. Founded BuildWithAccess in 2019 with a focus on closing the gap between compliance paper trails and real-world usability for people with disabilities.
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